NOTE: Each entry must include a reason for choosing Heineken 0.0 (i.e. designated driver, have to wake up early for gym class, important meeting, early flight, etc). Entries will be judged based on: creativity, originality, inspiration, and/or humor of the reason for choosing Heineken 0.0 (50%), and entry that represents an aspiring reason and positive image of the Heineken 0.0 brand (50%).

11 Grand Prize Winners in the Heineken 0.0 Heroes Contest will win $1,000 cash in the form of a Gift Card.